Custom Box Design – Make Your Product Stand Out on Store Shelves
When you have a good custom box design, you can make your product stand out on store shelves. The right design can help customers recall your brand, improve consumer perceptions of your brand, and even save money and time by reducing packaging-related damage.
To create a successful custom box design, you need to prepare your artwork and graphics files correctly. The green lines on the template are bleed lines, and your art should extend to them.
Customization
Custom packaging is the perfect way to showcase your brand and increase customer loyalty. It’s also the best way to protect your products, which is crucial for reducing shipping costs and ensuring your customers have an unforgettable unboxing experience. In addition, it’s essential to use high-quality materials and printing options to ensure your products are safe during transportation.
If you’re unsure what style will work best for your business, consult with an expert at a custom box manufacturing company. They’ll help you curate design ideas and find the perfect style for your target audience. They can also provide you with a sample dieline, which is a 2D representation of your 3D packaging. This allows you to see what your product will look like before it’s printed, and it can help you decide which color and texture options are best for you.
When you’re ready to order your boxes, you can submit your designs via an online tool. This will allow you to preview your design in 3D before it’s printed. Then, you can choose your material and print option. Digital printing is the most cost-effective option, and it can be used for low quantities or multiple colors. It’s also a great choice for artwork that changes frequently. A quality custom box manufacturer will also have a team of experts to assist you with all aspects of the production process, from planning to delivery.
Material
A quality custom box can help protect and promote your product, as well as uphold your brand image. It custom box design can also give your product a premium unboxing experience, which is critical to getting repeat sales and brand loyalty.
When choosing a material for your custom packaging, consider the environment and your budget. Using corrugated paperboard for your boxes will reduce waste by reducing the amount of materials needed to produce the same amount of packaging. It will also cut down on the number of trees that are cut down for paperboard production. In addition, the material is biodegradable and recyclable before it degrades completely.
The type of box you choose will depend on the size and shape of your product. Mailer boxes are thick, padded, and suitable for shipping lightweight or fragile items. Shipping boxes are larger than mailer boxes, and they have a taped bottom and side flaps. These boxes can be stacked, which makes them ideal for warehouse storage. However, they require extensive taping and take more time to assemble.
Besides cardboard, custom boxes can be made from other materials such as poly, which is a biodegradable and sustainable material that can be used to protect products. It is not as rigid product packaging box as corrugated cardboard, but it is much stronger than other plastic materials and is environmentally friendly. It is also odorless and has an anti-fungal coating, which means it won’t be affected by moisture or dirt.
Printing
Whether you’re looking to print a single custom box or bulk orders, there are several options for printing your packaging. Digital printing uses an inkjet printer to transfer four color inks onto paper, which is cut to the final product’s dimensions. This method is a good choice for small orders and for companies that need to make changes frequently. It also has a lower initial cost than other printing methods because it does not require the use of plates.
Another popular option is lithographic printing, which can print up to six colors. This method uses a special plate that repels ink from areas of the design meant to be left blank, which ensures crisp lines and no unwanted bleeds. It’s a great option for high-resolution designs and for those that require unique surface materials, like corrugate.
You can also purchase pre-printed boxes from online vendors. These sites offer a simple ordering process, and you can choose from a variety of designs and colors. Some even offer customization, and you can send a sample to test out before committing to an order.
When it comes to printing your boxes, it’s important to follow industry recommendations for typography and line art. These guidelines will help ensure that your artwork prints correctly. For example, a company should make sure that all transparencies are flattened and that fonts are outlined instead of saved as shapes or vectors.
Design
The design aspect of custom box packaging is important because it creates a memorable experience for customers when they purchase your product. It makes a strong emotional connection with your brand and increases your customer loyalty. The color choice of your packaging is another important factor, as it can affect the way a customer perceives your brand. This is why some brands choose to use unique, eye-catching colors in their packaging, such as Apple and Amazon.
The first step in a successful custom box design process is gathering the necessary information. This includes the exact dimensions of your product, any artwork or graphics, and any text and fonts you want to include. It is also helpful to have a color palette in mind, such as CMYK or Pantone numbers or hex codes. This will help your box supplier to quote your project most efficiently.
Once you have a clear idea of what your product needs, start creating your design. It is important to keep in mind that less is more, and the best boxes are minimalist in nature. Try to avoid using too much visual content, as it can overwhelm the viewer and cause them to lose interest in your product. Focus on demonstrating the benefits of your product in your packaging. As the old business adage goes, features tell, but benefits sell.
